Hi. I’m Ben.
I think for a living.

I’m a strategist.

“Strategist” is an admittedly nebulous term.

It means that I’m good at identifying and leveraging competitive advantage.

But that’s a mouthful.

Which is why I prefer a nebulous term like “strategist.”

I like to work.

More specifically, I like to work here:

I like it so much that I wrote a book about it.

The book is called
Fans Have More Friends.

It will be available September 20, 2022.